President Volodymyr Zelensky has proved himself to be one of the most influential leaders, who have helped Ukraine through the severe crisis. During the spring of 2022, a Russian onslaught happened in Ukraine, which killed many people and destroyed many homes. This incident caused a ruckus all over the world. People were amidst the fear of the expected world War. In this type of serious situation, Zelensky showed his excellent management style. He highlighted his excellent communicative skills, which managed to calm down the situation as well as the citizens of the country.
One of the greatest points of Zelensky’s management style was to never move away from the situation and maintain unwavering dedication. He sent direct messages to the citizens of Ukraine as well as other world leaders. In addition, Zelensky significantly stayed in front of the news, in order to assure others that he is looking for the overall country’s safety and not his personal safety.
During the Russian and Ukrainian war tension. Zelensky frequently appeared on social media platforms as well as television and asked the other world leaders to help Ukraine fight against this sudden onslaught of Russia. He also pinpointed the brutal advance of Vladimir Putin in front of the whole world. One of the most important factors is that during the news briefings, the president avoids striking a formal position behind a podium in favour of sitting or standing in the street to display the battlefield in front of him. The main purpose of Zelemskyy was to highlight the fact that he is a citizen first then the president of Ukraine. As a result, it made him close to the citizens, and the tension among the affected citizens lowered a bit.
The most noticeable factor of the leadership style of Zelensky is that he never feared or backed down from sharing his opinions regarding the situation. At that moment, Russia had the power to destroy the country, but due to his constant messages towards NATO and the UN, the war tension slowly reduced. According to various eminent personalities, his way of leading the country will continue to inspire people from generation to generation.
What makes Zelensky’s communication skills efficient?
Zelensky highlighted a mixture of vulnerability and strength, through his communicative skills. He never feared the opinions that he had to share regarding the situation. In addition, all the eminent personalities are impressed by his communicative skills because he constantly updated his citizens regarding the actual situation of the country. In many cases, the leaders try to gatekeep some of the war-related information. However, Zelensky constantly laid out the facts about everything that happened during the Russian advance on Ukraine. He spoke the truth, which helped people to be prepared for what was going to happen next in the country.
The balance may be seen in the reality that he has continued to hold office while being in the midst of a dire situation when bombs kept dropping all across the city he was present in. He never left the city and continued to look out for ways to bring peace. Another important fact that needs to be considered is that the president publicly appreciated the help of NATO and the US.
He blatantly exudes self-assurance. He is aware of the part he must play. When speaking to senior European or United States officials as well as the opponents, he was willing to be extremely straightforward. Although Zelensky has a commanding presence and is aware of how much he can accomplish, he possesses the humility to understand that he will need the support of NATO and the US in order to succeed in this situation. It can be said that he planned every action logically, by keeping his ego aside.
Zelensky’s leadership style became impactful because he took every politically correct decision, which was also strategic. He focused on tactical specificity during decision-making, which helped the tension to reduce slowly. His way of taking action during a war crisis will always be a great example for others for a long time.